Sony Electronics Inc. is looking for innovative individuals to join their team. The Email Marketing Developer is responsible for coding and building mobile-friendly email campaigns using HTML/CSS, ensuring campaigns meet technical requirements and business goals.
Responsibilities
- Develop, code, and deploy email marketing campaigns, with occasional support for SMS messages
- Monitor live campaigns to ensure successful delivery and accuracy
- QA digital assets to ensure they are mobile-friendly, trackable, and fully functional across devices and email clients
- Implement scripting and dynamic content to personalize and populate communications with dynamic data
- Support operational efficiency by identifying, documenting, and implementing process and documentation enhancements
- Collaborate with cross-functional teams to define requirements for implementation and integration of an evolving marketing automation platform
- Support special projects as assigned
Skills
- Bachelor's degree in marketing, computer science, or a related field plus 1 year of professional experience in email marketing development
- In lieu of a bachelor's degree, 2+ years of professional experience in email marketing development
- Proficiency in HTML/CSS
- Some scripting ability (i.e., AMPscript, JavaScript, C#, Python)
- Solid understanding of translating complex marketing requirements within a large customer database
- Proven experience troubleshooting, identifying issues, and implementing solutions
- Strong analytical skills
- Experience collaborating with multiple partners, including MarTech Platform and Data Platform teams
- Experience with an enterprise-level marketing automation platform (i.e. Salesforce Marketing Cloud)
- 2+ years of experience in email marketing development
- Experience in both B2B and B2C marketing contexts
- Familiarity with A/B testing and optimization methodologies
- 2+ years of experience with AMPscript
- 2+ years of experience using project management tools (i.e., Wrike, Asana, Jira, etc.)
- Hands-on experience with SQL, relational databases, and data-driven marketing platforms
- Hands on experience with Server-Side JavaScript
- Holds Salesforce Marketing Cloud certification(s)
- Highly organized with the ability to manage multiple deadlines and prioritize effectively
- Ability to quickly learn new systems, adapt to processes, and troubleshoot emerging issues
- Keen attention to detail
- Ability to thrive under pressure in a fast-paced environment
- Demonstrates a passion for email marketing, with a focus on quality, excellence, and staying current with emerging marketing trends and best practices
Benefits
- Monthly “Free Fridays”
- Early shutdowns on Fridays throughout the year (including half-days during the summer)
- Eligible to enroll in benefits, at your cost, through the managed service provider
Company Overview
WE ARE SONY Our spirit of innovation and challenge has created those special moments that make people say ‘wow’. It was founded in 1946, and is headquartered in San Diego - US | Tokyo - JP, US, with a workforce of 10001+ employees. Its website is http://www.sonyjobs.com.Company H1B Sponsorship
Sony Electronics has a track record of offering H1B sponsorships, with 290 in 2025, 258 in 2024, 208 in 2023, 279 in 2022, 210 in 2021, 213 in 2020. Please note that this does not guarantee sponsorship for this specific role.
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