Agworld, part of Semios Group, is a leading agricultural technology company focused on improving sustainability and profitability for growers. The Sales Development Representative will manage top-of-funnel activities, including prospecting and qualifying leads, to support the sales organization and drive predictable growth.
Responsibilities
- Identify and source new prospects that match our ideal customer profiles within ag retail and enterprise growers
- Conduct structured outbound prospecting through calls, emails, and social outreach
- Qualify inbound and outbound leads by assessing needs, fit, urgency, and buying potential
- Perform deep research on companies to understand challenges, priorities, and alignment with FMIS solutions
- Nurture early-stage leads through repeated outreach, content sharing, and product education
- Track engagement data to personalize messaging and improve conversion
- Book qualified meetings and provide detailed handoff notes to Account Executives
- Act as a bridge between marketing and sales by providing feedback on campaign quality, messaging, and targeting
- Use CRM and sales tools to maintain accurate data, activity logs, and pipeline visibility
- Prioritize leads based on qualification, readiness, engagement, and potential value
- Meet activity expectations (calls, emails, follow-ups) while balancing quality with volume
- Build buyer personas based on market research, customer behavior, and sales insights
- Contribute to ongoing improvement of SDR playbooks, workflows, and outreach sequences
Skills
- Experience in lead generation or inside sales, ideally within agriculture, ag retail, or agtech
- Strong research skills and the ability to quickly understand prospect pain points
- Proven ability to manage high activity levels with disciplined organization
- Comfortable with outbound calling and handling rejection
- Clear communication skills with the ability to ask open-ended questions and actively listen
- Familiarity with CRM systems and sales automation tools
- Understanding of precision agriculture technology or willingness to learn quickly
- Bachelor's degree in Business, Agriculture, Technology, or a related field
- Previous experience in a customer-facing role within an Ag Tech company
- Strong self-discipline and ability to operate independently
- High persistence and resilience when facing repeated rejection
- Curiosity and willingness to learn new strategies, tools, and industry insights
- Strong collaboration skills — able to partner closely with AEs, marketing, and peers
- Ability to document details accurately and maintain clean CRM records
- Able to manage daily workflow through structured systems such as time-blocking or task management
Benefits
- Generous vacation policy, company-paid holidays and year-end winter break
- Hybrid/remote working arrangements and strong work-life balance culture
- Extended medical plan, Health Spending Account and Personal Spending Account, with premiums paid by the company
- Group RRSP, which includes a 3% company paid match after one year of employment
Company Overview
Semios is an all-in-one crop management platform for tree fruit, nuts, and vines. It was founded in 2010, and is headquartered in Vancouver, British Columbia, CAN, with a workforce of 201-500 employees. Its website is http://semios.com.
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